Black Friday was never really a “thing” for me. Growing up, it wasn’t apart of our family tradition to rush to the mall after Thanksgiving for Christmas shopping and to grab a huge television. In fact, I recall my first true Black Friday shopping experience occurring during my freshman year of college at Hampton.
You have to have a dynamic presence online and offline, and part of that outreach is social media. Dress to impress your current and future customers by looking good online.